Boost Your Buyers’ Purchasing Power with HECM for Purchase loans

Did you know homeowners 62 and up have over $7 trillion1 tied up in home equity? By incorporating HECM for Purchase loans into your business, you can open a new, growing market segment giving you the ability to close more deals on higher-value properties. The HECM for Purchase gives your buyers greater financial flexibility and control over the communities and homes of their dreams.


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How It Works

How a HECM for Purchase works is simple. Buyers, who must be 62 or older to participate, put down a portion (e.g. 60%) of the new home’s price, and the mortgage lender puts down the rest to complete the purchase. The lender’s portion, however, does not have to be repaid until the borrower leaves the home or does not otherwise comply with the loan terms. With no monthly mortgage payments to make, buyers may choose to use their added buying power to purchase a larger model or additional builder upgrades. Borrowers must continue to maintain the property, pay taxes and homeowners insurance, and otherwise comply with all loan terms.

HECM example

The Impact on Your Business

  • Enhance your company’s value proposition by offering more financial solutions.
  • Boost your buyers’ purchasing power.
  • Increase revenues and profits from more home sales.

What This Means for Your Buyers

  • Increase their purchasing power to get the home they want.
  • Buy a home right-sized with more of the age-appropriate amenities they prefer.
  • Enjoy no monthly mortgage payments (borrower must continue to pay property taxes, homeowners insurance, and maintain the home).

More AAG Options: VA, FHA, traditional, refinance, jumbo, jumbo reverse, reverse for purchase and jumbo reverse for purchase loans.

¹"Senior Housing Wealth Reaches Record $7.23 Trillion" - National Reverse Mortgage Lenders Association. April 3, 2020. https://www.nrmlaonline.org/about/press-releases/senior-housing-wealth-reaches-record-7-23-trillion

According to NAR, 1 in 5 home buyers today is over the age of 62. What if 20% of your buyers had 40% more purchasing power? By incorporating Home Equity Conversion Mortgage (HECM) for Purchase loans (exclusive to homeowners 62+) into your business, you can open a new, growing market segment, giving you the ability to close more deals on higher-value properties. See below to learn more.

Help Build Sales in Your Communities

Give your senior clients more options! This flyer includes an example of how your buyers can use a HECM for Purchase loans to purchase your properties, allowing you to move more inventory.

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Funding Senior Care with Home Equity Solutions

Paying for in-home care at any age can be challenging, but for seniors the burden can be especially difficult. Together, we can serve more seniors – better! During this webinar, we’ll discuss how you can:

  • Help your clients fund the care they need
  • Grow your business
  • Retain caregivers and clients
  • Increase the longevity of care
  • Decrease hospital re-admittances
Register Now

Meet the Speaker

Kelly Rogers

Kelly Rogers

Certified Gerontologist

Kelly Rogers is a Certified Gerontologist with more than 28 years of experience working with seniors and their families. Her background in both senior care and financing makes her the perfect fit for the nation’s No. 1 Reverse Mortgage Lender, American Advisors Group. Kelly’s drive in life is truly helping seniors and their families understand how they can afford the proper services and care they deserve to Retire Better!

  • Certified Gerontologist (2008)
  • Certified Memory Impairment Specialist (CMIS) (2002)
  • Licensed Mortgage Officer – NMLS ID: 1065452
  • HCAOA Member
  • Alzheimer’s Aid Society of Northern CA – Member & Co-Author

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Joe Marketman

CEO, ABC Moretgage Assoc.

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CEO, ABC Moretgage Assoc.

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CEO, ABC Moretgage Assoc.

News & Updates

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Baby Boomers (age 53-71) are often in transition. Younger Boomers frequently move due to job relocation, while older Boomers are often preparing for retirement. Many Boomers have older children who are either leaving the nest or “boomeranging” back after college. And they are often at the point where their elderly parents need more attention and […]

Read More

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Home prices have been appreciating rapidly since the housing market’s recovery, but they’ve stepped off the fast track in recent months, displaying a notable slowdown in appreciation. Learn more…

Read More

Top 10 Reasons Seniors Choose Jumbo Reverse Mortgage Loans

AAG Releases Statistics Behind Proprietary Product Trends show that wealthy seniors are now taking advantage of their home equity as means for further investments. American Advisors Group (AAG), a leading provider of home equity solutions for retirement, today revealed the top 10 reasons seniors are choosing their Advantage™ jumbo reverse mortgage loan. The Advantage loan […]

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